Intro — why automation + AI matter for local businessesLocal search is different from “regular” SEO: users want timely, location-specific answers (nearby stores, opening hours, reviews), and Google is evolving fast to satisfy those micro-moments. AI now powers how search understands intent, highlights reviews, and surfaces local results — which…
Marketing
Google Maps Ranking Factors: What Actually Impacts Local SEO Today
When you search for a local business — like “coffee shop near me,” “digital marketing agency Toronto,” or “plumber in Chicago” — you probably see a map with business listings above the regular search results. That section is called the Local 3-Pack (or Map Pack). Ranking there can make a…
Intent-First SEO and Pillar-Cluster Strategy in Health
In today’s AI-driven search landscape, “intent-first” SEO means creating content that directly answers what users are actually looking to do. Rather than targeting isolated keywords, we focus on user intent – the question or goal behind a search. By 2025, Google’s algorithms and AI search assistants (e.g. ChatGPT, Bing AI)…


